Programs - Catalog & Brochures

I DO 2011 Collection
An Elegant Collection of Contemporary, Traditional and Vintage Bridal Sets,
all priced with Engagement Ring, Center Stones and Matching Bands.
IntroductionCollectionBridal WebsitePOS DisplayMarketingTV AdsForms

I DO 2011 Collection

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Your Bridal Business is Big, But It Can Be Bigger, Much Bigger!!!

Here's How to Capture an Additional 40% Bridal Market Share!

ASHI brings you a new and highly profitable Bridal business right to your store - not somewhere else. It's a Bridal business building solution like no other in the industry.

I DO Collection Bridal Book




I DO Collection Bridal Website




Swiss Gemological Laboratory Grading Certificates




I DO Collection Pos Display Tray

The Dazzling "I DO" Bridal Collection

The "I DO" Collection is a new line of affordable yet elegant, contemporary, traditional and vintage bridal sets. This stunning collection of engagement bridal sets comes complete with bright center stones and matching wedding bands and features distinctive styling, designer looks, exceptional quality and attractive pricing - all of the qualities today's Bridal Customers are looking for.

All "I DO" Bridal Sets are complete engagement sets and Competitively Retail Priced from $995 to $5,995. This collection is perfect for the entry-level bridal market and appeals to a very large quality conscious, yet budget minded consumer while allowing you to make the full margins you deserve.

This popular price range of bridal represents 40% of all Bridal Engagement Sets sold, and reaches that segment of consumers that was previously lost to the major mall jewelry chains and department stores. With more than 175 Brand New Styles in the collection, featuring 1/5 to 3/4 carat bright center stones and matching wedding bands, your customers are assured of finding the diamond bridal set of their dreams. The jeweler that gains their trust and wins their bridal business can cultivate these customers for a Lifetime of Repeat Sales.

Free Customized Bridal Store Website

Profit from a Complimentary "I DO" Bridal Store Website featuring the entire "I DO" Collection - branded with your store name, picture and logo, integrated email system, wish list and retail price markup - all linked to your website.

Convert Bridal Prospects Into Buyers

A Swiss Gem Lab Certificate comes with each Bridal Set. Now your Prospective Customers can track, view, print and email their jewelry certificates, style pictures and details - all customized with your store name to family and friends before they buy.

To View a Demo Certificate go to www.SwissGemLab.com and enter CR-000-000-000

Point-of-Sale that Attracts and Sells

The right marketing support is The Key to Your Success. Materials include customized brochures, TV spots, newspaper and magazine ads, posters, billboards, postcards, counter cards – approved retailers get a FREE High-end In-case "I DO" Collection Bridal Display.

Make the Call Today - Recapture Your Bridal Business Lost to the Chains!

Get started today by calling ASHI at 800.622.2744 or your Regional Sales Representative. Let us show you how the "I DO" Collection's beautiful styling, winning integrated marketing plan, full margins and quick turns will drive your Bridal business to new heights.