ASHI BRIDGES THE GAP BETWEEN
PRINT & ONLINE MARKETING!

ASHI is proud to introduce the Most Comprehensive Solution of Print and Digital Marketing Integrated with the latest Bridal and Fashion Jewelry in the Industry. The ASHI Advantage Program incorporates all the Marketing, Ecommerce and Merchandising Strategies Critical for Establishing the better Independent Retailer as the Premier Jewelry Destination in their Market.

After hearing many Retailers complain about the difficulty of taking their Marketing Online and the complexity of managing and updating their website. As well as constantly keeping up with a myriad of new and confusing technologies – such as mobile ready website, digital catalogs, email blasts, QR codes and digital coupons – it seemed as if there were multiple opportunities for sales that were slipping away.

ASHI Advantage Digital Marketing Program developed in partnership with Avalon Solution, an industry leader in ecommerce and website development, and refined over the last two years – tackles this problem head on with a suite of digital modules to enable Jewelry Retailers to Bridge this Digital Divide.

With online search, comparison shopping, and ecommerce growing at an rapid pace and nearly comprising 10% of Retail Sales – NO Retailer can afford to miss this powerful marketing and selling channel. The ASHI Advantage Digital Marketing Program is a Turnkey Solution composed of five modules that are simple in their functionality, ease of implementation and enable Jewelry Retailers to have a presence in every major point of Digital Ecommerce.

The ASHI Advantage Digital Marketing Program developed in tandem with the ASHI 2011 Holiday Marketing Program integrates ASHI’s strength in Print and Graphics with Avalon Solution’s expertise in Digital Ecommerce. These five digital modules form the base that will enable the retailers to launch their Marketing Online.

1) Holiday Collection Website

Establishes a web presence with a FREE Customized Website for the Holiday Collection – all Branded with the retailers logo, store information, Google Map locator, high quality product images with multiple views, extensive product details, education section, wish list, shopping cart, contact us and integrated email system.

2) Mobile Ready Website

Establishes a web presence with a FREE Customized Mobile Ready Website for the Holiday Collection. As the Future of Search and Ecommerce is going Mobile – Reach Customers on the Go with a Branded Mobile Ready Website compatible with IPhones, BlackBerries, Android and all other SmartPhones this Holiday Season.

3) Email Marketing Campaign

Targets consumers with professionally designed Promotional Email Blasts, Digital Coupons and Special Offers utilizing the most efficient and cost effective marketing channel to grow your business and build your brand.

4) Digital Coupon

Create and manage Promotional Holiday Online Digital Coupons on your Website to attract Customers, Increase Sales while building your Email Marketing List.

5) Digital ECatalog

Converts the Holiday Print Catalog to a Online Digital Flipbook available for easy viewing 24/7 on a Website with flip, zoom, print and save options – all linked through the Holiday Collection Website, Email Blasts or QR Code.

6) QR Code

Drive Customer Traffic from the Holiday Collection Print Marketing to the Mobile Ready Holiday Collection Website or Digital ECatalog utilizing the latest in Smartphone Scan and Surf technology

Let ASHI show you how to Bridge the Gap between your Print and Online Marketing this Holiday Season with the ASHI Advantage Plan. Co-op Advertising is available to Approved Retailers. Get started by calling ASHI at 800.622.ASHI or your Regional Sales Representative or visit www.AshiDiamonds.com

About ASHI Diamonds

ASHI Diamonds offers a dazzling range of exquisitely crafted fine jewelry featuring its signature I DO Collection engagement rings and bridal sets along with a wide array of beautiful rings, earrings, necklaces, pendants, bracelets, vibrant color gemstones and fashionable fine jewelry of all descriptions and value.

Along with the beautiful styling and selection, the sell through on ASHI's jewelry is amazing when properly backed by ASHI's integrated and extensive Marketing Programs that includes customized brochures & flyers, ecommerce websites & digital ecatalogs, POS display trays & POP kits, TV & print ads, postcards & direct mail, posters & billboards, duratrans & counter cards, and DVD loops & digital images.

About Avalon Solution

Avalon Solution is a Web Services company offering Turnkey ECommerce Solutions for the Independent Jewelry Retailers. Avalon offers B2C Web Services in partnership with market leaders to launch Brick & Mortar Jewelry Businesses & Brands to the World Wide Web and help Independent Jewelry Retailers to capitalize on the Most Cost Effective Marketing Channel of the Future.

Avalon offers customized websites equipped with professionally designed templates and themes that showcases the retailers logo, store images, company's history, jewelry, watches & gift products, loose diamonds, digital ecatalogs, tv commercials, branded emails, over 7,000 beautiful jewelry styles with high quality images and product details and much more to help them grow their business and create a powerful presence on the World Wide Web! For more info please call 800.622.2744 or visit www.AvalonSolution.com